Steve R. Jolly, Principal of SRJ Marketing Communications has been in marketing for over 30 years and has never seen anything move as rapidly as Social Media. Jolly believes it’s completely changing the communication landscape.
The message was only sent through traditional media but now with Social Media everyone has a voice. Jolly points out that over 480 million users are in the top 5 social sites so every company better realize that Social Media is a key for business.
done
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
Have you ever Googled yourself? What happens when you do? Are you on the front page? What are you doing to get there? If your nowhere on the site do you think that matters?
Don’t think it’s bragging if you do this because it’s all about measuring what you’re doing and what is working. I know it has helped me tremendously understand how to be effective online.
Two years ago I googled Chris Yates Dallas and had only 1 mention on the front page of Google.
I shifted my focus to marketing my company and brand online and the results have been interesting. When I google Chris Yates Dallas there are 11 articles on the first page of Google and every one of them is about me and our company.
Don’t feel odd about Googling yourself. You should feel worse if your name is all over the front page and it’s NOT YOU.
Some Business owners think YouTube Videos are for silly stunts of dogs riding skateboards, people dancing funny or individuals blending an iPhone. What use is all that? Well one of the three mentioned helped a company improve sales 500%
Blendtec makes the most powerful blenders in the world. So how exciting can that be? Everyone has seen carrots, tomatoes, celery being blended but an iPhone? Or what about blending a video camera? Or blending diamonds? What does this have to do with business? EVERYTHING!
Blendtec saw an opportunity to use YouTube and Social Media by thinking creatively. They wanted to market their blenders and their power but did it with humor. Their YouTube videos have been watched over 100 Million times.
What would that cost on Network TV? Millions. What did it cost on YouTube? Nothing. Sales of Blendtec since the videos were created have increased 500%.
So the lesson here is not about silly videos on YouTube but how to capitalize on them. I’m not saying you need to go stick your computer in a blender to get business. Just think outside the box and create some excitement for your business because if blendtec can make their business exciting so can you and if you can’t then just blend an iPhone instead.
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
Business owners are still trying to figure out how to relate to Gen Y. Well how about learning about them? The best place for that information? Social Media. Huddle Productions a video production company in Dallas did a video interview about this.
The new Cowboys Stadium . The 1.2 billion dollar stadium is the most expensive in the NFL. The new stadium includes a retractable roof, glass doors allowing each end zone to be opened, and a center-hung video display board. It is the largest high-definition television screen in the world. The 160 by 72 feet (49 m × 22 m), 11,520-square-foot (1,070 m2) scoreboard replaces the 8,736 sq ft (812 m2) screen that opened in 2009 at the renovated Kauffman Stadium inKansas City, Missouri as the world’s largest.
Although the stadium had yet to sell naming rights, many fans started referring to the project with various nicknames such as “Jerry World”.
Huddle Productions a video production company in Dallas got to visit this incredible stadium but were first treated to a nice surprise. How did the Cowboys owner arrive at the stadium? His first class bus. So here is the inside tour.
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
When it first launched it was not taken too seriously. How could a startup gain the loyalty of viewers so quickly? It takes decades to become a dominant player with viewers. But The FOX NETWORK did it in just 12 years. FOX is now the most popular network in America in general household ratings, dethroning CBS.[2] In the 2008-09 season.
Why mention FOX NETWORK? Because I think YouTube is quickly becoming the next FOX.
YouTube just like FOX is completely changing the landscape. When viewers want to watch a video they don’t wait until it airs on the Networks. Viewers first reaction is to go online and search YouTube.
1) YouTube got 7 Billion video views in one month(July ‘09) which is a little more then the world population(6.779 Billion)
2) YouTube is #2 most searched website in the world(Google is #1)
3) YouTube claims that “over 70% of Ad Age Top 100 marketers ran campaigns on YouTube in 2008.”
4) YouTube owns 49.4% of the online video market (FOX interactive media has 2% market share)
5) Who are the most famous actresses in the world? Nicole Kidman, Megan Fox, Jennifer Aniston, Angelina Jolie and Lonelygirl15? Yep, Lonelygirl 15 on YouTube has received 110 million views.
It’s pretty obvious that YouTube is winning viewers at an incredible pace. I believe YouTube, just like the FOX NETWORK, is now one of the most powerful Networks.
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
Prematurity is the leading killer of America’s newborns. More than 500,000 babies are born prematurely every year in the United States. Those who survive often have lifelong health problems, including cerebral palsy, mental retardation, chronic lung disease, blindness and hearing loss. The March of Dimes helps raise money to fund important research for babies and support families whose baby were born too soon or sick.
Jake and Josh Aron were born 17 weeks early and weighed 1 pound 2 ounces. They were the size of a soda can. The odds were against them to survive. It’s a story that Huddle Productions wanted to share with you in this video production.
Tom Thumb is sponsoring the Breakfast with a Champion featuring Roger Staubach & Troy Aikman on Wednesday, December 2, 2009 at 7:30 a.m. The event takes place at the Hilton Anatole, Dallas, Texas.
For more information contact Ann Whaley 972-669-3463.
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
The Mind of a Champion is a team of professionals that coaches Performance Intelligence™. Working with both organizations and individuals, Performance Intelligence™ training gives you the ability to perform your best when it matters most.
Performance Intelligence™ is grounded in the principles of sports psychology. It says you have another level to your professional game. Coaching you, the Mind of a Champion team can take you there. Actually, through our coaching model you are equipped take yourself there!
Performance Intelligence™ trains you to recognize your thinking, refocus that thinking to create new routines of the mind – utilizing your strengths, talents, skills and resources at the right time, in the right place and with the right format.
Through an initial Impact Session (Keynote, Workshop or Advance a/k/a Retreat) we coach the actionable attributes of Performance Intelligence™. This is followed by Spaced Repetition – periodic reinforcement of the attributes to promote positive results.
We are not a traditional consulting or training organization. We coach you through the gap between a learned skills set and the what-to-do thinking required to perform your best when it matters most. In bridging this gap our clients increase their ability to achieve results and exceed professional and personal goals.
Here is the video presentation that HuddleProductions.com put together for our client.
For more information visit http://mindofachampion.org/index.php
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
Online Video used to be an added bonus now it’s a necessity. We don’t just want to see video we expect it.
1) YouTube is currently the #2 most visited site in the world (Google is #1).
2) 54% of U.S. Internet users consume video online
3) 32% of respondents say they watch more video online than they did a year ago
4)People that watched a video advertisement online, 45% had some sort of measurable response from the ad, and 31% followed through on the advertisement enough to go to the company website and 16% ended up making a purchase (fact provided from mashable.com).
Imagine those kind of numbers on sales calls. It’s obvious that video is a powerful tool but it’s only the beginning. J.R. Atkins of Nextcorp believes that Video may even replace texting one day.
done
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
Smaller companies used to have a tough time competing with Larger companies because they simply couldn’t compete with the budget. That has changed because of Social Media. No longer does money dictate who controls the message.
Anyone can post videos on YouTube, tweet, create a Facebook page or blog. Every one of these social media distribution channels only cost you one thing-YOUR TIME.
This is a very exciting time for some companies or individuals to take advantage of this new technology. John P the blogger of onemansblog.com gets over 1 million views a month. In the past he would have never had this opportunity but now he can create a brand by utilizing social media.
done
Licensed under a creative commons share-alike. Use freely and link to huddleproductions.com
social media youtube viral marketing online videos www.huddleproductions.com chris yates marketing advertising college football new media TV video production twitter cheerleaders
