Tag Archives: marketing
Chevrolet Social Media Strategy
The best way to understand strategies for Social Media is to figure out the profiles of those involved. According to the book “Groundswell” there are 5 types of groups involved in Social Media. 1) Spectators – Read or watch videos … Continue reading
Filed under companies, marketing, online video, social media
New Marketing strategies
Push Marketing has worked for years because it was the only system. Marketers would create their message and distribute it to a mass audience. The audience was engaged because they had NO CHOICE. That’s changing. Social Media helps create a … Continue reading
Filed under Uncategorized
Social Media changing communication
Steve R. Jolly, Principal of SRJ Marketing Communications has been in marketing for over 30 years and has never seen anything move as rapidly as Social Media. Jolly believes it’s completely changing the communication landscape. The message was only sent … Continue reading
Filed under marketing, social media, Uncategorized
Small companies can compete with Social Media
Smaller companies used to have a tough time competing with Larger companies because they simply couldn’t compete with the budget. That has changed because of Social Media. No longer does money dictate who controls the message. Anyone can post videos … Continue reading
Filed under business, marketing, smaller companies, social media, social media + video
Social Media “The Big 4″
Social Media has leveled the playing field for smaller companies to compete with larger companies. In the past whoever had the most money got the best exposure. Social Media has changed that. The main reason for the competitive balance is … Continue reading
Top Brands benefit from Social Media
A new study released by enterprise wiki provider Wetpaint and theAltimeter Group shows that the brands most engaged in social media are also experiencing higher financial success rates than those of their non-engaged peers. To determine this relationship, the study focused on … Continue reading
Filed under social media, social media + video
Do you own your Brand?
Creating a Brand used to be easy. Have a message, deliver it to your customers and over time that message became your Brand. That’s no longer the case. You don’t even have control of your Brand anymore. Michael Griffith has … Continue reading
Customers are talking are you listening?
Social Media is a way to find information about your company. Sometimes that can be positive or negative. The key is not to ignore it because you can improve as a company if you learn what people are saying about … Continue reading
Social Media works but don’t SELL
If you Google Social Media expert the first name that pops up is Giovanni Gallucci. He’s been helping companies with marketing campaigns in Social Media for decades. The most difficult part of the job is not the strategy but explaining … Continue reading
Ignore Social Media & business will suffer
Onemans.blog.com gets over 1 Million views a month. The author John P. talks about everything ranging from politics to sports to travel to even the bizarre- like how crack cocaine is made. John P. may change topics on a daily basis … Continue reading
