Tag Archives: social media

EA Sports Tiger Woods Social Media Contest

Social Media is one of the most effective way to get sports fans engaged with a brand. For the first time in franchise history, EA SPORTS™ is giving fans an opportunity to vote and determine who will join Tiger Woods … Continue reading

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Filed under sports marketing

Top 10 Video Facts

By: Chris Yates Top 10 Video Stats 1. The average U.S. Internet user watches 186 videos per month 183 million Americans watched a total of 33.9 billion online videos in May 2010 alone. (Source: Comscore Video Metrix) 2. More video … Continue reading

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Filed under video

Mobile Marketing

Tom Martin of Converse Digital talks about the Future of Mobile Marketing during his talk at Social Media Club of Dallas. Chris Yates did this video interview.

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Filed under Mobile Marketing

Radio Shack talks Social Media

RadioShack may be a nearly century old corporation but they’re jumping on board early with social media. Adrian Parker, social media manager for RadioShack, talks with Chris Yates at SXSWi 2011.

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Filed under books, Chris Yates

Budweiser Executive says Sponsorship Dollars shifting to Social Media

Budweiser Marketing Dir. Jay Black 1996-2010 talks about the shift of sponsorship dollars and why this is such an important movement. Chris Yates with the video interview.

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Filed under business, Chris Yates

Brian Solis

Brian Solis did this video interview with Chris Yates at SXSW about his book and how social media has evolved over the last decade.

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Filed under books, Chris Yates

Dallas Mavericks VP of Marketing Talks Social Media

Chris Yates talks with Dallas Mavericks VP of Marketing and Communications Paul Monroe about how the Mavs are using digital and social media marketing strategies to engage their fans and add to the game day experience.

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Filed under business, sports marketing

Michaels Stores using Social Media

Chris Yates video interview with Michaels Chief Marketing Officer Paula Puleo at DFWAMA event. Michaels Chief Marketing Officer Paula Puleo believes that Social Media is the new Prime Time. So her energy and focus is shifting to Social Media. Michaels … Continue reading

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Filed under companies, social media

Kimberly-Clark CMO says focus on Customers

Kimberly-Clark products are used by 1.3 billion people—nearly a quarter of the world’s population. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No. 1 or No. 2 share position in more than 80 countries. … Continue reading

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South by Southwest Stories

Gary Vaynerchuk Talks About The Growth Wine Library TV In 2006, Gary Vaynerchuk launched Wine Library TV which has now reached 90,000+ daily viewers and has written a book entitled “Crush It! Why Now is the Time to Cash in … Continue reading

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Filed under South by Southwest